E! is the destination to reach ALL fans across ALL screens, capturing the breadth, depth & diversity of today’s celebrity & pop culture landscape.
Fans turn to E! as the trusted and fun source to connect with their favorite stars. Our “always on” approach across all platforms creates authentic brand moments and a halo effect for our partners.
2.1B
cross platform engagements for 24-25 Live From E! Events, +72% YoY
#1
cable network for reality & red-carpet on social, over 1 in 5 reality & red-carpet social interactions are E!-related.
+54%
greater search engagement for advertised brands on E! prime vs. cable entertainment benchmark.
Sources:
Cross Platform LFE Engagements: NBCU internal event score cards. Engagements and gross viewership (24-25 award season events 2024 Met Gala, 2024 PCCAs, 2024 Emmys, 2025 Grammys, 2025 Oscars, 2025 Golden Globes, 2025 Critics Choice Awards).
Social: Talkwalker Social Content Ratings, (12/30/24-10/26/25). Reality Genre. Excludes sports networks. Primetime Daypart, based on interactions and video views
Search Engagement: EDO Ad Engage, 01/01/25 – 10/31/25. Total Day & Prime (M-Sa 8P-11P, Su 7P-11P), excludes sports & news programming. Originals exclude repeats. USA Ranking Based on All Total Cable TV. Airings with +10k Impressions only
