What is it?
Local Content, for Local Audiences, at Scale.
The sales, marketing and creative teams of NBCU Local help brands large and small access the world of NBCU innovation and offerings. We believe that when brands connect authentically with local audiences, they can move the needle in markets that matter.
With the creative ideation and full scale production resources of Skycastle and LXTV, our advertisers get smart, stunning and cost effective content, contextually aligned with premier NBCU programming and live events.
How it works
We curate the properties, platforms and tactics from our immense portfolio, to provide each client with a custom campaign designed to deliver measurable results.
43
NBC and Telemundo Owned Stations & 3 National Diginets in top markets full of influential spenders
5
Regional Sports Nets tapping into local sports fandoms
210
DMAs available through the hyper local audience targeting of NBC Spot On featuring Peacock
46%
of U.S. households reached
8
of the Top Ten General Markets
All 20
Top Hispanic Markets
Benefits for Advertisers
Grow your brand with a single point of contact, from Local to Regional to National.
World class, award-winning production at cost.
Uniquely local dayparts of local news and lifestyle.
Longform integration opportunities.
Local targeting to zip code, demo, behaviors with NBC Spot On featuring Peacock.
