among C-Level Executives, Small Business Owners, and Black and Hispanic Affluents


P18+ reached across platforms each month, more than 25% of American Adults



Most Affluent Primetime Audience of any Cable Entertainment Network


of CNBC’s HNWI viewers

watch Business Day live


video views delivered across X, FB, and YouTube in 2023. More than 3x as many as competitors.


more likely to search for brands that advertise during programs than that of competitive cable news programming



more likely than viewers of competitive broadcast news programming


Business News Media Company Worldwide: Half a billion people consume CNBC content each month 


Financial News Property: for Video Reach AND Engagement (14.8M Video UVs per month)


in reaching  Affluent Adults among all Business News Media, for 31 consecutive years 

CNBC Business Day

CNBC Prime