NBC News

More than

2 in 3

American adults reached by NBCU News Group properties each month

(68% reach).


2 Months

on record for NBC News NOW in October and November 2023, and 8 straight quarters of YOY viewership growth.


monthly views generated by NBC News’ official YouTube channel in Q3’23, its strongest quarter of all-time


monthly UVs delivered by NBCNews.com in November 2023, #2 in its competitive set

and reaching

1 in 3

Americans online 


avg viewers per

episode of

Stay Tuned

on Snapchat,

81% of which

are under 35

Viewers are


more likely to search for brands that advertise during programs than viewers of competitive broadcast news programming


news organization in the U.S. for cross-platform reach, reaching 176M de-deplicated viewers/visitors across TV and Digital in October 2023


news organization in the U.S. on TikTok, based on followers and views.