NBCUniversal Fortifies Olympic and Paralympic Media Partnerships With Twitter and Snapchat; Providing Greater Reach and Scale for Advertisers During Olympic and Paralympic Games Paris 2024

“At NBCUniversal, we’re working with social media platforms to maximize the unique strengths of each platform and deliver the greatest impact for advertisers. With Twitter and Snapchat specifically, we are excited to combine the scale and tonality of these platforms with the largest and most highly anticipated media event of the decade– presenting endless opportunities for our marketing partners to reach and engage fans across the U.S.”
-Dan Lovinger, President Olympic Ad Sales and LA28 Sponsorships