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Category Insights

B2B

Welcome to the B2B page! Your resource for NBCUniversal’s latest perspective, insights, and opportunities for the B2B category.

For more information, please contact [email protected].

B2B Category Resources
With business audiences growing more diverse and multidimensional, B2B audience strategies need to evolve accordingly for greater full funnel impact and resonance.
Capturing the Attention of Today's Business Audiences
With business audiences growing more diverse and multidimensional, B2B audience strategies need to evolve accordingly for greater full funnel impact and resonance.
The NBCU B2B playbook, inclusive of the latest trends, strategic recommendations, and NBCU highlights & impact.
Informed & Entertained: The Power of Endemic & Non-Endemic B2B Marketing
The NBCU B2B playbook, inclusive of the latest trends, strategic recommendations, and NBCU highlights & impact.
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