One Platform Commerce @ NBCUniversal

Livestream Shopping: Impulse Try with Remi Bader

 

+77% more time spent in the Bravo virtual Bazaar than the average AR shopping experience
Metaverse shopping: Bravo Virtual Bazaar

 

+77% more time spent in the Bravo virtual Bazaar than the average AR shopping experience

 

+47% Interaction rate on Peacock
Engagement Ad

 

+47% Interaction rate on Peacock

 

2.6% Average Conversion Rate
Shoppable Integrations

 

2.6% Average Conversion Rate

 

9x increase on purchase intent
ShoppableTV Commercial

 

9x increase on purchase intent

 

1.7x more effective than the standard ad unit
Shoppable Commercials

 

1.7x more effective than the standard ad unit
ShoppableTV integration

 

2x scan rate performance vs industry benchmark
Converter Ads

 

2x scan rate performance vs industry benchmark

 

+54%lift in ad memorability vs standard Peacock mid-roll
Peacock Pause Ad

 

+54%lift in ad memorability vs standard Peacock mid-roll

 

10x lift ad-to-cart rate paired with NBCU Checkout
Shoppable Rich Media Unit

 

10x lift ad-to-cart rate paired with NBCU Checkout
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