With a star-studded lineup of tech moguls, media creators, and innovative leaders, guests will learn about the latest advertising milestones, tech innovations, and new partnerships that are pushing our industry forward. At NBCUniversal’s One23, you’ll hear from:
Kelly Abcarian is Executive Vice President, Measurement & Impact, Advertising & Partnerships at NBCUniversal. Abcarian spearheads the company’s rapidly accelerating cross-platform and full-funnel measurement capabilities, leading innovation from impressions to impact at a local, national and global level across NBCUniversal’s One Platform. As consumer viewing habits continue to shift towards streaming and CTV, Abcarian leads a team tasked with pushing forward measurement solutions that reflect the all-screen future viewers have created, while providing advertisers with new opportunities to reach and target their key audiences.
Lyndsey Albertson serves as Vice President of Ad Experience Measurement & Ad Impact, within NBCUniversal’s Advertising and Partnerships division. In this role, she is responsible for fostering a culture of routine testing and learning to inform future ad experience and ad product development across One Platform to ensure the company delivers the best possible viewing experience for NBCU’s audiences and marketers. Most recently, Albertson also leads the charge in centralizing ad impact measurement efforts for NBCU, reinforcing expertise across the company on advertising performance and optimization. She along with her colleagues are streamlining measurement efforts to create a connected data ecosystem improving the way NBCU transacts with their marketing partners, paving the way for transformed currency transformation and a more interoperable premium video ecosystem. Albertson reports to Kelly Abcarian, EVP, Measurement & Impact, Advertising and Partnerships, NBCUniversal.
Itamar Benedy is Co-Founder & CEO of Anzu.io, the world’s most advanced in-game advertising platform that brings the sophistication of digital advertising into video gaming and esports. Anzu, which partners with some of the biggest games and brands in the world, has raised $37 million to date from investors including NBCUniversal, HTC, WPP, and Sony Innovation Fund.
Chinmayi Bettadapur heads global product for Salesforce Industries’ Media Cloud. In her last role at Amazon, she built advertising products monetizing owned and operated properties, and led product strategy across audience, measurement, and supply for its Demand Side Platform. Prior to that, she built ad products for both the buy and sell side at Quantcast. Chinmayi holds an MBA from INSEAD and a Bachelor’s degree in Computer Science from University of California Berkeley.
Krishan Bhatia serves as President & Chief Business Officer for NBCUniversal’s Advertising and Partnerships division, reporting to Linda Yaccarino, Chairman, Global Advertising & Partnerships. Bhatia, with the help of his 500-person team, oversees Digital & Advanced Advertising Sales as well as the division’s One Platform Strategy, Partnerships, Product, Technology, Insights & Measurement and Operations functions — spanning a portfolio of TV, CTV/OTT and digital assets that reaches 230M U.S. adults every month, including the company’s ad-supported streaming platform Peacock.
Peter Blacker is Executive Vice President, Agency Partnerships within NBCUniversal’s Advertising & Partnerships division. Blacker is responsible for leading the OMG sales team as well as overseeing the Peacock streaming and Hispanic Ad Sales businesses. In addition, Blacker also leads NBCUniversal’s DEI initiatives across Ad Sales.
Sam Bloom is the CEO of Dallas-based Camelot Strategic Marketing & Media, a fact-based, bottom-up, independent agency with 155+ employees in cities across the U.S. – including Dallas, New York, Los Angeles and Baltimore. Camelot partners with a select group of the world’s biggest brands – from TurboTax to Whole Foods to Michaels – to provide media-agnostic, transparent, insight-driven media and marketing strategy and execution. In Sam’s 19+ years at Camelot he has helped transition the agency from a traditional media shop into one of the leaders in integrated marketing and advanced analytics. Prior to Camelot, Sam was an executive at Blockbuster Video as well as several start-ups, including Broadcast.com. Sam was also a goalie for the University of Virginia’s National Championship soccer team and keeps his passion for soccer burning with regular visits to the UK to attend English Premier League matches.
Jenny Burke serves as Executive Vice President, Advertising Strategy, Advertising and Partnerships, NBCUniversal. In this role, Burke has oversight of NBCU’s One Platform growth strategy ranging from global, to local, to streaming, continuing to drive the transformation of advertising at NBCUniversal. Burke’s organization is structured into three key areas in support of NBCU’s One Platform growth strategy: Agency Strategy, Peacock Strategy and Global & Local Integration Strategy.
Burke has been with the company for nearly 20 years beginning first in NBC Olympics Finance and Production, and then joining Ad Sales in 2006 to help launch a new Digital Sales team. As she expanded her Strategy role more broadly over the last several years, she has always kept digital at the core of her expertise. Burke’s role in digital includes the digital advertising sales strategy for NBCUniversal’s news and sports properties, including NBCNews.com, TODAY.com, MSNBC.com, CNBC.com and NBCSports.com. Burke reports to Krishan Bhatia, Chief Business Officer, NBCUniversal.
As Chief Investment Officer for OMG North America, Geoff oversees a data-driven, audience-centric investment operation that manages more than $18b in media spend across traditional and digital channels. Prior to being named CIO in September 2020, he was president of OMnet, and led the expansion of OMG’s groundbreaking private marketplace practice. A proponent of taking a portfolio approach to investment, Calabrese joined OMG in 2010 from the National Football League, where he developed and implemented the NFL’s first procurement organization. Prior to the NFL, Calabrese held various supply chain management positions at both Colgate-Palmolive and Unilever.
David is responsible for leading Horizon’s Investment teams and is entrusted with stewarding all the agency’s client spending in the marketplace. David combines long standing market relationships with a forward-looking approach that allows for Horizon clients to stay ahead of the rapidly evolving media marketplace. David is responsible for evolving Horizon’s data-led omnichannel investment practice. David spearheaded Horizon’s video buying evolution to the current screen / device agnostic video buying approach. He established strong relationships across the industry during his career at Horizon and has continued to grow those across all media channels and sellers.
David established and leads Horizon Advanced, a dedicated team focusing on executing omnichannel buying through advanced data and Horizon’s proprietary ID framework by working hand in hand with Horizon’s data solutions practice to bring advanced targeting and technology to all of Horizon’s investments. He also oversees Horizon’s sports buying unit, responsible for some of the most high-profile placements in the sports landscape across all major sports and events.
Andy Cohen is an Emmy Award-winning host, producer, and author best known as the host and executive producer of Emmy-Nominated “Watch What Happens Live with Andy Cohen,” Bravo’s late night, interactive talk show. The series is the only live show in late night television and consistently makes headlines with bold interviews viewers don’t see anywhere else. Cohen serves as executive producer on over 14 properties across NBCUniversal. He also has two personally curated channels on SiriusXM “Radio Andy” and “Andy Cohen’s Kiki Lounge,” and his own book imprint, Andy Cohen Books. He has been a New York Times best-selling author four times and hosts CNN’s NYE Special with Anderson Cooper.
In his ten years as an executive at Bravo he was responsible for an aggressive slate of unscripted series and specials including hits. Cohen received an Emmy award when season six of “Top Chef” won at the 2010 primetime Emmy Awards and has been nominated for 18 additional Emmy Awards. In 2019, Cohen was awarded the Vito Russo Award by GLAAD. In June 2020, Andy was recognized in The Hollywood Reporter and Variety’s Most Powerful LGBTQ Players in Hollywood lists. Additionally, Cohen received his star on the Hollywood Walk of Fame in February 2022. Born in St. Louis, Cohen resides in New York City with his son, Benjamin Cohen and daughter, Lucy Cohen.
Ben currently serves as Senior Manager, Ad Experience Measurement in the Advertising and Partnerships division at NBCUniversal. In this role, Ben works to design ad policy and conducts product experimentation to pressure test changes and improvements made to Peacock and One Platform’s ad experience. Additionally, he helps lead NBCU’s creative testing and measurement strategy to help advertisers make smarter creative and design decisions across NBCU portfolio properties.
Prior to NBCUniversal, Ben spent most of his career working at creative ad agencies. He most recently worked for Accenture Interactive (who acquired Droga5) as a Senior Data Strategist where he operated as an analytics leader for global CPG clients, managing a small team of data strategists to develop a consumer-centric strategy for creative execution & measurement. Before Accenture, Ben spent time at R/GA as a Senior Analyst of Marketing Sciences focusing on providing client teams with a wholistic understanding of the target consumer by using a full tool kit of analytical methods to inform a diverse range of workstreams, including web redesigns, social activations, and full-scale digital transformations.
He is a graduate of Saint Joseph’s University where he earned degrees in Marketing and Management. Ben currently resides in New Jersey with his wife and his dog, a Schnauzer/Chihuahua mix. When he isn’t working, Ben enjoys traveling trying different foods and craft beers.
Jason Fairchild is a recognized leader in the ad tech industry with a proven track record of innovating and scaling new technologies and business models at the intersection of media and technology. He is the co-founder and CEO of tvScientific, a ConnectedTV (CTV) performance advertising and attribution platform. tvScientific is the first CTV advertising platform purpose built for performance marketers, offering a self-managed solution that combines media buying, optimization, measurement and attribution in one platform. tvScientific is backed by some of the the worlds leading tech investors and media companies, including Norwest Venture Partners, NBCU/Comcast, Hearst Ventures and Idealab. Prior to tvScientific, Jason was the co-founder and CRO at OpenX, a pioneer in the programmatic advertising space. Before OpenX Jason was an early executive at GoTo.com, the inventor of the paid search business model that now generates 200B in annual advertising spend.
Jimmy Fallon is host of NBC’s “The Tonight Show Starring Jimmy Fallon” as well as host and executive producer of the music and comedy variety show “That’s My Jam,” returning for a second season on March 7, 2023. He’s also executive producer of NBC’s return of “Password.” “The Tonight Show” is the #1 digital late night talk show against all competition by a wide margin.
The four-time Emmy Award winner started his television career on “Saturday Night Live” as a cast member from 1998-2004. He hosted “Late Night with Jimmy Fallon” on NBC from 2009-14 before taking over the iconic “Tonight Show” desk from Jay Leno. Fallon won the Emmy in 2015 for Outstanding Creative Achievement in Interactive Media – Social TV Experience and a year earlier for Outstanding Guest Actor in a Comedy Series. He has eight People’s Choice Award wins for Favorite Late Night Talk Show Host in 2013, 2015, 2016 and 2017 and for Favorite Nighttime Talk Show in 2018-22. In addition to “That’s My Jam,” and “Password,” Fallon currently executive produces “The Kids Tonight Show” and “Clash of the Cover Bands.” He also serves as the recurring celebrity contestant and partner on the return of the iconic gameshow “Password,” hosted by Keke Palmer.
Along with his television acclaim, Fallon is the author of multiple New York Times bestselling children’s books: “Your Baby’s First Word Will Be Dada,” “Everything Is Mama,” “This Is Baby,” “5 More Sleeps ‘Til Christmas,”“Nana Loves You More”, and, most recently, “Con Pollo: A Bilingual Playtime Adventure,” which was co-written with Jennifer Lopez. DreamWorks Animation and Fallon are currently developing a new animated preschool series inspired by “Your Baby’s First Word Will Be Dada” and “Everything Is Mama.” Fallon also created and developed “Race Through New York Starring Jimmy Fallon,” a Universal Studios Florida attraction that opened in 2017. Fallon’s production company, Electric Hot Dog, is run alongside Jim Juvonen and is focused on family, comedy, music, technology and hot dogs. Founded in 2019, Electric Hot Dog creates imaginative, inclusive and uplifting content across a range of platforms. Credits include “The Tonight Show Starring Jimmy Fallon,” “That’s My Jam,” “The Kids Tonight Show,” “Clash of the Cover Bands,” “5 More Sleeps ‘Til Christmas” and “Password.” Fallon and his wife, Nancy, live in New York with daughters Winnie and Franny, and the family’s Golden Retriever, Gary Frick.
Josh Feldman serves as Global Chief Marketing Officer, NBCUniversal Advertising and Partnerships. He is the division’s first global CMO, reporting into Linda Yaccarino, Chairman, Global Advertising and Partnerships. In this role, Feldman is responsible for driving how NBCUniversal’s Advertising and Partnerships division shows up in the marketplace, leading creative executions that span Upfronts and industry-first events. He oversees the entire Creative Partnerships group, comprising the company’s Commerce, Creative, Marketing, and Production teams. This group operates the division’s full scale creative agency; leads NBCU’s development of an innovative suite of commerce solutions, such as One Platform Commerce; and furthers the company’s commercial innovation commitments.
Amy brings more than two decades of advertising and consumer research experience to MarketCast. In her current role, Amy is responsible for MarketCast’s Ad Solutions organization which includes more than 200 advertising researchers and a portfolio of world-class ad research and measurement products, including those from MarketCast’s recent acquisitions.
Prior to joining the company, Amy was the Chief Client Officer for Kantar North America, where she led the client service teams responsible for managing the company’s top brand and advertiser relationships. Before Kantar, Amy served in research, client service, and marketing leadership roles at Ipsos, and before that, she spent more than two decades at Nielsen (now NielsenIQ). A strong supporter of women leaders in research, Fenton began her career at Procter and Gamble.
Jon Fortt is co-anchor of CNBC’s bi-coastal tech-focused program “TechCheck” (M-F, 11AM-12PM ET/8AM-9AM PT); and creator of the weekly segments, “On the Other Hand” on “Squawk Box” and “Working Lunch” on “Power Lunch.” Previously, he co-anchored CNBC’s “Squawk Alley” and prior served as an on-air editor based at CNBC’s global headquarters in Englewood Cliffs, N.J. Fortt joined CNBC as technology correspondent in July 2010, working from CNBC’s Silicon Valley bureau where he covered the companies, start-ups and trends that are driving innovation in the industry.
Fortt is the creator of Fortt Knox (https://www.youtube.com/forttknox), a digital show he launched in 2016 that features in-depth 1:1 interviews with founders, CEOs and innovators. In 2020, he created The Black Experience in America: The Course (https://forttmedia.com), an online resource for exploring history and culture.
As Chief Investment Officer for Havas Media Group, Amy Ginsberg leads all investment efforts across North America and is responsible for the overall media investment vision and strategy for the Group.
Prior to joining Havas Media, Amy was the Chief Investment Officer of Canvas Worldwide. With more than 25 years of experience on both the sales and buying sides of the business, Amy has serviced or represented a diverse variety of accounts including packaged goods, pharmaceutical, automotive, retail, QSR, movie studio, beer, and toys. Prior to joining Canvas, Amy built her expertise in the sports, automotive, and the kids’ markets with positions of increasing responsibility at agencies Ogilvy & Mather, Mindshare, and Zenith Media.
John Halley is President of Paramount Advertising, overseeing the company’s domestic multiplatform sales efforts across its leading portfolio of broadcast, cable, digital and streaming assets spanning CBS, BET, Comedy Central, MTV, Nickelodeon, Paramount+ and Pluto TV, among others. Previously, Halley served as Chief Operating Officer of Advertising Revenue for Paramount, where he oversaw commercial and business operations for the advertising team as well as Paramount’s advertising product suite and go-to-market strategy across its digital, social, and advanced advertising offerings.
An advocate for innovation and progress across the industry, Halley is the Chairman of OpenAP, an advanced activation platform for the convergent video marketplace enabling new currencies, and also serves on the Board of Directors of Blockgraph, the IAB and the VAB.
Halley serves as Chairman of the New York Chapter of the March of Dimes, and is on the Board of Directors of Literacy Inc., a New York-based childhood literacy organization. He holds an MBA from the Wharton School at the University of Pennsylvania and an Economics degree from Santa Clara University
Anthony Katsur is a digital media veteran with more than twenty-five years of executive leadership at the intersection of technology innovation, business strategy, and growth. As Chief Executive Officer for IAB Tech Lab, Katsur is responsible for overseeing product, engineering, membership, and operations teams for the digital advertising industry’s global technical standards-setting organization.
Katsur has previously held business and technology leadership positions at companies including DoubleClick, MediaMath, Rubicon, Sonoboi, and most recently Nexstar Media Group, and more. A sought-after speaker, he has appeared at events including the National Association of Broadcasters, AdAge’s Brand Summit, and Advertising Week and has been quoted in AdAge, Adweek, AdExchanger, Digiday and The Wall Street Journal.
Imran Khan is the co-founder and Chief Executive Officer of Verishop, an e-commerce platform that champions independent and emerging brands. Additionally, he is the founder and CEO of Proem Asset Management, an investment firm that focuses on the technology space. Prior to co-founding Verishop, Khan served as Snap Inc.’s Chief Strategy Officer, where he oversaw the company’s corporate strategy, revenue generation, business operations and partnerships. Under his leadership, Snap’s annual revenue run rate increased to $1.6 billion from zero in less than four years.
Previously, Khan was a Managing Director and Head of Global Internet Investment Banking at Credit Suisse where he advised on more than $45 billion-worth of Internet M&A and financing transactions. Before joining Credit Suisse, he held the role of Managing Director and Head of Global Internet Research at JPMorgan Chase.
Jill Kramer is Accenture’s chief marketing & communications officer, leading a global team of approximately 2000 professionals focused on strengthening the Accenture brand in the marketplace and helping grow the business. She is responsible for brand, advertising, content, digital marketing, social media, corporate and financial communications, industry analyst, media relations and research, insights and analytics. She is also a member of Accenture’s Global Management Committee.
Previously, Jill led Accenture’s brand and advertising, where she was responsible for the stewardship of the Accenture brand, leading all advertising strategies, creative development, production, media planning and buying. She also led the creative, media and communications strategy for the launch of Accenture’s new “Let There Be Change” brand campaign in 2020, the company’s biggest brand move in more than a decade.
James Kreckler serves as Senior Vice President, Digital Advertising, Advertising and Partnerships, NBCUniversal. In this post, James is responsible for driving advertising revenue for the company’s digital businesses and creating effective marketing solutions for partners across a diverse array of platforms, including web, mobile, video on demand, and social media. James reports to Trevor Fellows, Executive Vice President, Digital Sales & Partnerships, Advertising and Partnerships, NBCUniversal.
James joined NBCUniversal in January, 2012 as Vice President, Advertising Sales. James helped launch our partnership portfolio, consisting of key partnerships with Apple News, Youtube, Snapchat, Vox, and Buzzfeed. Prior to joining NBCUniversal, James has more than 15 years of experience in sales and marketing management with interactive media and financial service companies.
John Lee serves as Chief Data Officer for NBCUniversal’s Advertising and Partnerships division. Lee leads an established centralized data strategy unit tasked with accelerating the development and implementation of NBCUniversal’s enterprise-wide consumer identity and data strategy generating enhanced business results for marketers and engaging consumer experiences across the company’s One Platform. Lee and his team work collaboratively and in close coordination across the entire enterprise as well as with Sales, Operations and Technology Services infusing a data-first mindset across all products, services and interactions. Additionally, Lee and his team are responsible for developing and transforming the company’s market-leading identity capabilities from the Audience Insights Hub to NBCU ID and more. Lee reports to Krishan Bhatia, President & Chief Business Officer, NBCUniversal Advertising and Partnerships.
Joshua Lee is Chief Technical Officer and Head of Product at EDO, the TV outcomes company that measures predictive behaviors driven by Convergent TV advertising. Josh spearheads all technical efforts for EDO, spanning engineering, product, and data science. EDO works with modern marketers to align advertising investments to business results with detailed competitive, category, historical, and predictive intelligence.
David Levy is the chief executive officer of OpenAP, the advanced advertising company bringing simplicity and scale to audience-based campaigns in television. OpenAP makes it easy for buyers to plan, transact and measure against advanced targeting capabilities and ad products, at scale across premium TV publishers.
Before joining OpenAP in May 2019, David served as executive vice president of strategy and operations at Fox Networks Group (FNG), where he was responsible for driving strategy and accountability across the ad sales organization. In this role David oversaw the Advanced Advertising Sales, Pricing and Planning, Research, Data, and Ad Platform/Technology teams across FNG’s portfolio of brands including FBC, Fox Sports, FX, and Nat Geo. Prior to that, David was the co-founder and chief operating officer of true[X], the leading platform and marketplace for attention-based ad products, which was later acquired by FOX Networks group in 2015.
Throughout his career thus far, David has played a critical role leading the media and advertising industry’s evolution toward a more sustainable ad-supported model for premium content. In addition to his current post leading OpenAP, David serves as a member of the Academy of Television Arts & Sciences and is credited for being a seasoned thought leader and champion of inclusion in media. In 2020, he was recognized by Business Insider as one of the most influential people shaping the future of the TV advertising industry.
David has a Bachelor of Science, Business degree from UC San Diego. He currently resides in Los Angeles with his wife, two children and dog.
As the US Chief Investment Officer for dentsu’s media service line of business, Cara manages $23B in annual investments for all of dentsu’s media clients in the US market. In this significant role, Cara oversees all US investment activities including publisher direct media, biddable media, research, economic empowerment, productivity and strategic partnerships. She is tasked with maximizing efficiencies for her clients by leveraging the collective buying power of dentsu and delivering innovative solutions that address the changes in the media landscape. Cara has been with dentsu since 2010. Most recently, Cara oversaw all publisher direct media investment across video, out of home, print, digital direct, DRTV, Local and Network TV, and Audio channels. Previously, Cara led video strategy and investment across all screens and devices for dentsu US clients as the EVP of Video Investment. Cara joined dentsu to manage video investment and activation for the Pfizer Pharmaceuticals account for three years and then the General Motors account for four years before expanding her remit to oversee all media spend on behalf of General Motors.
Samantha Lim joined the Publicis Media Content and Innovation team as SVP of Gaming Strategy and Innovation in October 2022. Lim’s 18 years of agency experience includes a heavy emphasis in digital media, bringing a balance of branding and data driven strategy to her clients. Prior to joining the PMCI team, Lim held multiple client and investment lead roles with Starcom. Over the course of her career, Lim has worked on a variety of movie studios and held global leadership roles on Xbox and Amazon. Lim is excited to build on her collective experience of platforms and entertainment to craft truly innovative gaming solutions (via Web2 and Web3) for brands.
Erin Lim is the host of “E! News The Rundown”- one of the first fully produced weekly shows for Snapchat, reaching 24 million viewers globally on Snapchat Discover in 2022. In 2017, Erin’s on-air work helped “E! News” earn a Daytime Emmy Award nomination for Outstanding Entertainment News Program. Erin and the E! News team continue to reinvent entertainment and celebrity news for the next generation, serving as the go-to multiplatform destination for content and pop culture coverage spanning fashion, beauty, lifestyle, viral content, television, music and more, and the voice for what’s trending in pop culture across all platforms – from television and online to mobile, social and VOD. Erin was formerly the host for “E! News Asia.”
Entrepreneur & Emmy Award-winning television personality Jill Martin is the Lifestyle contributor for The TODAY show, Host of Shop Today with Jill Martin, and a New York Times bestselling author. Along with 101 Studios, Jill is the co-founder and Co-CEO of Shop the Scenes- an immersive marketplace that makes scripted and unscripted content shoppable. After writing three self-help books, Martin always dreamed of having her own line where she can help women look and feel their best. She joined QVC in 2010 with organizational products to help bring ease into people’s life. She then took on the role of Creative Director of G.I.L.I. – The line included contemporary fashion and accessories. In September of 2022, BumbleBella by Jill Martin was established which includes IT LIST items centered around her iconic sherpa lounger and is sold exclusively on QVC.
Charles Manning is the Founder and CEO of Kochava, the real-time data solutions company for omni-channel attribution and measurement trusted by top brands worldwide. A veteran of the digital advertising industry, Charles is a member-contributor to the Forbes Technology Council. For 20 years, Charles has been creating real-time data solutions for systems optimization, ranging from business service management (BSM) to information technology (IT) to attribution analytics, and blockchain solutions. Charles began his career at Oracle.
Ryan McConville serves as EVP, Advertising Platforms & Operations, at NBCUniversal. In this role, Ryan leads a team dedicated to developing technology-driven strategies to support the future vision of the Advertising & Partnerships division. He is also responsible for overall product management including developing and executing the product roadmap across all ad tech solutions, integrations, systems, and platforms.
Ryan has over 20 years of experience in media and advertising technology, leading change and stewarding strategy and sales growth in this fast-growing space. Prior to joining NBCUniversal in 2019, he served as President and Chief Operating Officer of KARGO, where he was responsible for building the company’s global mobile ad tech business and leading the product, technology, operations, sales and partnerships functions. Before KARGO, McConville served in various leadership and development roles at ad tech platform Vdopia, and also Bauer Media, Wenner Media, Rolling Stone, and In Touch Weekly.
Ryan is the recipient of a fellowship from Wharton’s Mack Institute for Innovation Management for research on the use of consumer data in advertising. And he has been awarded three U.S. Patents. He holds a B.A. in English from Cornell University and an MBA in Management from University of Pennsylvania’s Wharton School of Business.
Evan Moore is Senior Vice President, Commerce Partnerships, NBCUniversal Advertising & Partnerships. In this role, Evan leads a team that creates commerce opportunities through storytelling for retail and consumer good brand partners through multi-platform shoppable entertainment and advertising experiences powered by the full suite of One Platform Commerce technologies.
In the last decade, Moore has built his career at the intersection of content and commerce. He has served as a product leader for startups, innovative mid-sized companies, and Fortune 500 brands dedicated to creating innovative consumer experiences, world-class e-commerce platforms and top online media properties.
Monique L. Nelson is Chair of UniWorld Group, Inc. (UWG), the country’s longest-standing full-service multicultural advertising and marketing agency. Headquartered in Brooklyn, with offices in Detroit, Atlanta, and Miami, UWG maintains a list of esteemed clients. Today, this list includes Ford Motor Company, P&G, Coca-Cola, Johnson & Johnson, and LVMH.As one of the country’s leading multicultural agencies UWG services its clients through advertising, marketing, DEI, cultural fluency, and NIL equity and empowerment.
Danielle Otero is the Senior Vice President of Global Paid Media and Analytics at Lionsgate. She is passionate about storytelling and data, consistently pursuing new ways to effectively engage and grow intent with today’s evolving entertainment consumer. From her work leading groundbreaking campaigns for some of Lionsgate’s most-profitable breakout films including Knives Out to the studio’s biggest franchises, such as John Wick, innovation, efficiency, and creativity are paramount to the work she does.
Mark leads dentsu’s Economic Empowerment offering, a team dedicated to combating inequities within the media planning and investment process—providing opportunities for brands to increase activity with Black-owned and diverse-owned media companies, from the established to the emerging. In this role, Mark drives the development and management of the supplier diversity program, shifting media dollars evenly to create a more equitable supply chain.
Mark has more than 20 years of experience developing and managing relationships to achieve awareness and deliver business opportunities to diverse owned media partners. Prior to joining dentsu, Mark served as Managing Partner and EVP Media Services at Professional Partnering Solutions, Inc. –a leader in diversity solutions for advertising, marketing, media, and technology. In this role, Mark led the supplier diversity initiatives on behalf of AT&T at MEC and Hearts & Sciences. Prior to that, Mark spent a big part of his career in local media as a Broadcast Buying Director at GSD&M, overseeing multiple brands for AT&T. Mark began his career at Starcom/Leo Burnett working on numerous national and local clients and was instrumental in the creation and launch of the internal Local Investment Group that serviced the top 100 markets for the agency’s clients.
Over the years, Mark’s DEI efforts on behalf of his clients and diverse owned media partners led to multiple accolades, including the American Advertising Federation (AAF) and the ANA (MulticulturalExcellence).
Mark is an alumnus A Better Chance, a non-for-profit dedicated to providing exceptional educational opportunities for young people of color. He is a Dream builder level supporter and was previously recognized as a ‘Rising Star’ by the organization. Additionally, Mark is both a Paley Center Council andNY Patron Circle member, and sits on 2023’s board of directors for the New York and New Jersey Minority Supplier Development Council. His favorite hobbies fall into the 3T’s: international travel, grand slam tennis, and dramatic television as well as a good live concert. Mark is a graduate of Northwestern University and resides in Harlem.
Carl Quintanilla is an anchor of CNBC’s “Squawk on the Street” and “TechCheck”. Previously, he was an anchor of “Squawk Alley.”
Since joining NBCUniversal in 1999, Quintanilla has covered a wide range of stories for both CNBC and NBC News, where he was a New York- and Chicago-based correspondent for “Today” and “NBC Nightly News,” including the Olympic games, presidential elections, and international military conflicts from Israel to Iraq. As part of NBC’s coverage of Hurricane Katrina in 2005, he shared a national Emmy Award, DuPont Award, RTNDA Edward R. Murrow Award and broadcast’s highest honor, Peabody Award.
Jessica Reed serves as Vice President, Product Marketing & Content Strategy, NBCUniversal Advertising & Partnerships. In this role, they lead a cross-functional team of product marketers, designers, and technical communicators responsible for communicating the value proposition of NBCUniversal’s advertising data, technology, and measurement solutions to advertising clients, prospects, internal stakeholders, and the greater NBCUniversal organization.
Jessica has more than 20 years of experience in technology. Prior to joining NBCU, they led technical communications, product marketing, and content strategy for a variety of startups. Most recently, Jessica was at Borderfree, a full-service global ecommerce provider acquired by Pitney Bowes in 2015. Before Borderfree, they spent more than six years in ad tech, first at Mediaocean (formerly Donovan Data Systems) and later at Maxifier.
Jessica is heavily involved in diversity, equity, inclusion, and accessibility efforts at NBCU, serving as a member of the inaugural Advertising & Partnerships DEI Council, the Advertising & Partnerships Empowerment & Inclusion Council, and the NBCUniversal Accessibility Design Guild, as well as Chief Story Officer for NBCU’s BOLD (Building Opportunities for Leadership & Diversity) initiative and Communications Chair for the New York City chapter of the Out@NBCUniversal employee resource group.
Jessica holds a BA in English and Creative Writing from Oberlin College and an MFA in Creative Writing from the City College of New York. Jessica prefers gender-neutral pronouns (they/them).
Michael Reidy is Senior Vice President, Digital Advertising Sales, NBCUniversal. In this position, Reidy leads the digital ad sales teams for NBC Entertainment, Sports and Olympics, in addition to NBCU’s portfolio digital video products. Reidy reports to Mark Marshall, President, Advertising Sales & Partnerships, NBCUniversal. Over the last 13+ years, Reidy has risen through the ranks at NBCUniversal, having led and developed the Digital Sales group. Reidy oversaw the expansion of video campaigns into set-to-box video on demand, amplified branded video content onto social platforms and developed the monetization strategy of some of NBC’s most iconic shows, Saturday Night Live and The Tonight Show, on YouTube.
Craig Robinson is Executive Vice President and Chief Diversity Officer for NBCUniversal. He reports to NBCUniversal CEO Jeff Shell. In partnership with the company’s business leaders, Robinson works to define and build a culture that embraces and values diversity in its workforce, culture, content and perspectives. Additionally, alongside Comcast Chairman and CEO Brian Roberts, Robinson is leading Comcast’s $100 million commitment to fight injustice and inequality, and to accelerate company efforts in all areas of diversity, equity and inclusion. In this role, Robinson spearheads social justice efforts across Comcast, NBCUniversal and Sky to build programs, allocate resources and partner with international, national and local organizations to drive meaningful change against racism and inequality. Robinson also oversees the company’s nine Employee Resource Groups with over 80 global chapters, co-chairs the industry-leading Comcast NBCUniversal Joint Diversity Advisory Council and serves as the main liaison between NBCUniversal and key local and national advocacy organizations.
Stephanie Ruhle, is the host of MSNBC’s The 11th Hour with Stephanie Ruhle, and appears across all NBC News and MSNBC platforms as NBC News’ Senior Business Analyst, including NBC Nightly News with Lester Holt, TODAY, NBCNews.com, and TODAY.com’s On The Money with Stephanie Ruhle. She is also the host of the podcast, Modern Ruhles: Compelling Conversations During Culturally Complicated Times. Ruhle is known for her business acumen, hard-hitting style, original reporting and for bringing humanity to her news coverage and daily “Good News Ruhles” segment.
Stephanie Ruhle is the host of MSNBC’s “The 11th Hour with Stephanie Ruhle” on weeknights at 11 p.m. ET. Ruhle also appears across all NBC News and MSNBC platforms as NBC News’ Senior Business Analyst, including “NBC Nightly News with Lester Holt,” “TODAY”, NBCNews.com, and TODAY.com’s “On The Money” with Stephanie Ruhle.
Ruhle has interviewed titans in politics, business, entertainment and sports. As a Wall Street veteran, she is known for bringing her business acumen and hard-hitting style to high profile interviews, for her original reporting and bringing humanity into her news coverage and her daily “Good News Ruhles” segment.
Ruhle served as the consulting producer of “Diamond Hands: The Legend of WallStreetBets,” an MSNBC and NBC News Studio film coined by traders within the social media community of Reddit’s r/WallStreetBets where users post stock and option trading. Ruhle is also the host of the podcast, “Modern Ruhles: Compelling Conversations During Culturally Complicated Times.” The show takes aim at zeitgeist topics with the goal of understanding and respecting ideas that conflict with our own.
Prior to Bloomberg, Ruhle worked at Deutsche Bank, serving as a Managing Director in Global Markets Senior Relationship Management. Ruhle began her career at Credit Suisse, where she was the highest-producing credit derivatives salesperson in the US.
Ruhle plays an active role in women’s leadership development, having founded the Corporate Investment Bank Women’s Network and co-chaired Women on Wall Street. Ruhle is a member of the board of trustees for Girls Inc. NYC and in 2016 was honored as one of their Women of the Year. She is also on the Leadership Council at Robin Hood, NYC’s largest poverty-fighting organization. Ruhle received a bachelor’s degree in International Business from Lehigh University, living abroad in Guatemala, Kenya and Italy.
Tracey Scheppach has been a vital architect in building TV’s future for more than 25 years in various roles including advertiser, agency leadership, new media start-up, and now advisor. Scheppach most recently built Matter More Media as a next-generation media practice focused on TV advisory and activation services. Her services empower programmers and marketers to improve how they connect with people, applying the most sophisticated approaches available in the marketplace to simply matter more to the increasingly elusive consumer.
A former executive at Publicis Groupe, she played a pioneering role in bringing advertising innovation to life, pursuing her industry-leading expertise in areas such as advanced TV, addressable TV, streaming, digital video, and measurement for some of the world’s largest brands, fostering innovation for 50+ leading clients including P&G, General Motors, Coke, Bank of America, Samsung, and Kraft. At Publicis she was the founder and global director of The Pool, Scheppach and her team gained insights into emerging media forms. They helped create industry standards for new advertising models working collaboratively with more than 150 companies across six global markets. Scheppach is a frequent speaker and has been recognized by the Advertising Research Foundation (ARF) with a Great Mind Award, Mediaweek’s 50, She Runs It Working Mother of the Year, and Woman to Watch by Advertising Age and was inducted into AAF’s Ad Hall of Achievement.
Scheppach founded Team Bright Side (www.teambrightside.com) in response to her son’s diagnosis of Acute Lymphoblastic Leukemia. The team trains athletes to compete in Chicago, New York City and San Francisco triathlons while raising funds to eradicate pediatric blood cancers. With 1,000 athlete finishes, they’ve raised over $2 million.
Aaron leads media investment at Unilever and has a wealth of investment and partnership experience across all channels. Aaron’s 17 years in media spans a range of categories and marketers, from Coke and Microsoft to Fiat Chrysler.
Sarah Squiers is Executive Vice President of Business Development TelevisaUnvision, the world’s leading Spanish-language media and content company. In this role, Squiers leads the business development strategy and oversees a team that helps clients and agencies embrace the U.S. Hispanic opportunity for their brands. During her 15-year tenure at the company, Squiers has been responsible for bringing in countless new business accounts across multiple industries, unlocking brand equities and creating successful, fully integrated and trackable programs for clients who want to reach and engage with Hispanics.
Squiers is also a Founding and Executive Sponsor of TelevisaUnivision’s employee resource group Kulture. Kulture’s mission is to celebrate the varied cultures of the Black, Indigenous, and People of Color (BIPOC) represented among TelevisaUnivision’s employees while leveraging its media platforms to empower, educate, and champion universal diversity, equity & inclusion (DE&I) change.
Squiers has decades of broadcasting and advertising sales experience, having served in multiple sales roles in local television stations across the country – from general sales manager, regional sales manager, and local sales manager to account executive. Before joining Univision in 2008, she served as regional sales manager for the Bay Area’s leading Spanish-language stations KDTV Univision 14 and KFSF UniMás 66.
Currently based in San Francisco, Squiers holds Bachelor’s in Communications from Loras College in Dubuque, IA, and currently serves on their Board of Regents.
Stratton works with major media companies, ad tech, measurement and identity companies, sports properties, as well as major advertisers to leverage Snowflake to execute on all mission-critical data initiatives. Earlier in his career, Stratton was in charge of data strategy and operations with Time Warner’s Turner Broadcasting, where he led a team monetizing first-party data and executing targeted cross-channel media campaigns. He created and ran the media and entertainment division at SAS Institute, and was a successful entrepreneur with Digitalsmiths, which was later sold to Tivo.
Gagan Tandon is Executive Vice President and Head of Strategy at Choreograph where he is a strategic partner to the CXOs with experience in bridging the gap between transformations and aspirations. Educate executive colleagues on how data can achieve organizational goals. Gagan is a data and analytics strategist with almost two decades of leadership experience in executing Data, Analytics, and Governance strategy/implementations in Media, Retail, and Life Sciences environments.
He also has experience in architecting and leading large data and analytics strategy amd transformations as well as creating organization-wide data products. Gagan has architected and oversaw large scale data architectures, data strategy, governance, and financial analysis for enterprise level adoption, with experience influencing cross functional boundaries and/or global groups on analytical KPIs and data roadmaps.
Jeff Tetrault is the CEO of Dumbstruck, a leading emotion analytics company that combines research in human psychology and neuroscience with AI-powered facial coding technology to measure the emotional impact and overall effectiveness of video advertisements before they launch. Prior to joining Dumbstruck, Jeff was the Co-Founder of Philo Media (now d/b/a Backyard Productions). Winner of 2014’s Best Informational Web Series of the Year (Porsche) and 2015’s Best Digital Studio (Cynopsis), Philo has conceptualized, produced and distributed highly successful projects for some of the world’s largest brands. In January 2017, Philo Media merged with television commercial production company Backyard Productions to form Philo Broadcasting — bringing the best of TVC production and digital, long-form branded entertainment conceptualization & production all under one roof.
While carrying the “ethos” of a Marketing Technologist, as the Managing Director, Digital Innovation at Walton Isaacson Albert Thompson has always possessed a firm understanding of how technology has continued to transform the discipline of Marketing while disrupting today’s conventional consumer engagement models. Over that past 20+ years his cross-cultural communications experience ranges from African American, Hispanic, LGBT, AAPI, Arab American, South Asian, Boomers, Millennials, Urban, GM to International. His work involves Digital Marketing for Lexus, AMAZON, NYPD, Medline, State Fair, Spalding, HBO, MCD, LA Sparks, Game Show Network, Verizon Wireless, Unilever, Ford Division, Lincoln Mercury, Burger King, Colgate, HSBC, Time Warner Cable, Home Depot, AstraZeneca, US Marines, Pfizer, Novartis, Merck, and Hyatt Resorts.
Lisa Utzschneider is the Chief Executive Officer of Integral Ad Science and a member of the company’s board of directors. IAS is a global technology company that offers data and solutions to establish a safer, more effective advertising ecosystem. Lisa joined IAS as CEO in January 2019, bringing more than 20 years of digital advertising expertise and tech-industry leadership experience to the role.
Prior to joining IAS, Lisa was Chief Revenue Officer at Yahoo where she oversaw the company’s global sales organization and provided solutions for advertisers worldwide. Lisa served as CRO until the acquisition of Yahoo by Verizon in June 2017.
Leah van Zelm joined the Enterprise Data Organization as SVP of Data Science in 2022. In this role, she partners with NBCU brands and business units to better leverage company-wide 1st-party data for actionable insights, predictive modeling and targeting, and audience development and optimization. Prior to joining, Leah built out and led Universal Parks and Resorts’ media & digital global analytics team. She’s also held roles at dentsu APAC, Merkle, Accenture, and Charter Communications, where she’s pursued her career-long passion of using data to understand consumer behavior, predict the best marketing actions to deepen customer engagement, test and measure results, and ultimately, optimize return across the customer decision journey.
Her focus is bringing transformation and growth to GM as the possibilities of an all-electric future are brought to life for consumers. Deborah joined General Motors in 2018 as the Global CMO of Cadillac and was appointed Global Chief Marketing Officer in 2019. Prior to joining General Motors, Deborah served as the Senior Vice President and CMO for McDonald’s from 2014 to 2017, where she played a key role in the brand’s turnaround, proudly bringing All Day Breakfast to McD consumers. In addition to McDonald’s, Deborah has held a number of CMO and marketing leadership positions, including at PulteGroup, Chrysler and Lexus. She has been named to the Forbes CMO Hall of Fame and is a 2021 recipient of the CMO Club Hall of Fame Award, as well as the Automotive Hall of Fame Industry Influencer Award. Deborah has a bachelor’s degree in Economics from Wellesley College, an MBA from The Wharton School, and a Masters of International Studies from The Lauder Institute, University of Pennsylvania.
Deborah is an active business leader who serves on the board of Groupon and is Chair Emeritus of the MMA Global Board. She is passionate about contributing to her community, serving on the Board of Trustees of Cranbrook Educational Community, Friends of the Children – Detroit as well as the Wellesley Business Leadership Council.
Mark Williamson currently serves as Senior Vice President, Client Strategy & Development at CitrusAd. In this role his focused on helping existing and prospective retail clients launch, develop, and grow their retail media programs. To do this he leverages his direct experience as a retailer, having lead retail media, shopper marketing and data collaboration teams since 2010 at Sam’s Club, Walmart eCommerce and Ahold Delhaize USA.
Prior to joining CitrusAd, Mark was Vice President and Head of Media Partnerships for Peapod Digital Labs, a proud company of Ahold Delhaize USA. In this role he was focused on driving media partnerships, supplier solutions and customer relevance by leveraging online, in-store and data assets. Mark and his team supported ADUSA’s local banners by growing existing media channels, innovation, new capabilities, and national media strategy.
Mark, his wife, and their five children are based in Carlisle, Pennsylvania. Outside of the office he stays busy volunteering at his church, doing projects around the house and shuffling the kids to soccer practice.
Collette Winn currently serves as VP, Strategy & Operations, Creative Partnerships at NBCUniversal. In this role, Collette runs marketing, strategy and operations for NBCU’s Global Content & Commercial Innovations and One Platform Commerce initiatives, leading a team dedicated to reimagining the commercial experience for marketers and audiences around the world.
Jay Wolff is currently the Chief Revenue Officer at KERV Interactive leading revenue and partner growth for the world’s first AI shoppable and seamless commerce video advertising company. Jay most recently served as CRO of Varick Media and Chief Growth Officer at Boostr, the first end-to-end revenue management system for media companies. Previously, as regional vice president of SambaTV, Wolff built the revenue organization and east coast market from the ground up. Prior to joining SambaTV, Wolff served as vice president of agency and brand partnerships at PulsePoint and was instrumental to the merger of ContextWeb and Datran Media.
Originally from Armonk, NY, Jay holds a BS in Marketing from Syracuse University and a Certificate of Management from the University of Chicago.
A Silicon Valley icon, technology entrepreneur and philanthropist for more than forty years, Steve Wozniak has helped shape the computing industry with his design of Apple’s first line of products the Apple I and II. He also influenced the popular Macintosh. In 1976, Wozniak and Steve Jobs founded AppleComputer Inc. with Wozniak’s Apple I personal computer. The following year, he introduced his Apple II personal computer, featuring a central processing unit, a keyboard, color graphics, and a floppy disk drive. The Apple II was integral in launching the personal computer industry. He is listed as the sole inventor on four Apple patents.
Behind any show, on any screen, there’s an entire economic infrastructure at work. No person has had a bigger hand in shaping it than Linda Yaccarino. Every day, she continues to transform the $70 billion television industry.
Since joining NBCUniversal in 2011, Yaccarino has rebuilt its advertising business for the 21st century by bringing together individual network teams to create a united monetization strategy, effectively becoming the strategic and operational bridge across all of NBCUniversal’s global networks, properties, and business units. In short, she puts the “P” in the company’s P&L.
As Chairman of Global Advertising and Partnerships, Yaccarino is responsible for over $12B in revenue annually and stewarding the company’s industry-leading portfolio of linear networks, digital platforms, distribution partnerships, and client relationships. Yaccarino oversees all Global, National and Local Advertising Sales and Partnerships, Ad Sales Marketing, Strategic Initiatives, plus is spearheading a new cross-company Data Strategy effort. This is part of Linda’s continued focus to serve all audiences on all screens, creating a single, scaled advertising offering for businesses of all sizes, no matter where they operate — locally, nationally, or globally.