Your partner in activating global marketing strategy at a local level
ABOUT
NBCUniversal and Sky are teaming up to take NBCUniversal’s One Platform global, with the launch of a new joint Global Partnerships group to unlock scaled global advertising opportunities through a single, brand-safe partner. This new advertising solution gives global marketers access to the full breadth of our combined capabilities—premium content, best-in-class creative solutions, data-enabled advanced advertising capabilities, and industry-leading measurement—with one point of contact, one point of insight, and one global strategy activated locally.
- People Reached
- Per Month
- Countries
- Invested In
- Content Annually
OUR GLOBAL OFFERING
The core NBCUniversal + Sky global offering available through One Platform includes:
It all starts with the unmatched power of NBCUniversal + Sky’s premium TV assets on every screen, with live and on demand programming that reaches 700 million people every month across more than 150 countries.
From award-winning entertainment to unforgettable sports to trusted news, our premium, brand-safe environments ensure premium engagement with your brand by tapping into the global passions that unite consumers.
Our creative teams work with the best in the business—in front of the camera, behind the camera, and around the world—and we’ll help you produce locally relevant original creative, adapt and localize existing creative, and integrate your brand with the right local talent in the right local content.
Our industry-leading AdSmart platform enables you to target the right consumers for your business objectives—across screens and across international markets—to build meaningful connections and drive measurable impact for your brand.
With our joint measurement solutions, we provide full-funnel outcome-based measurement, as well as complete transparency into the delivery of your buys across screens and across markets through CFlight.
FOR MORE INFORMATION
With our content-first approach, our goal is to help you unify your global and local strategies into one simple strategy: global stories told locally.
