NBC LX Home is a lifestyle network that celebrates home, wherever that may be. Featuring unbelievable renovation transformations, top interior design, aspirational property tours, immersive travel, home improvement and more. With Emmy Award-Winning programming and a built-in loyal fan base, NBC LX Home inspires viewers with daily renovation, design, real estate, and travel content.
Audience Value
3M+
Viewers watching each month
275M
Minutes of content viewed each month
24%
Watch both LX Home & Peacock
Impact & Environment
97%
of viewing is LIVE, +20% above the industry average
+26%
annual growth in cordless households
$110B
in spending power
Competition
+55%
More likely to reach diverse audiences
39%
Exclusive viewers (do not watch cable)
Source:
Nielsen Jan 2024 NPower Reach & Frequency Report, with segmentation (P2+, 6 min qual, 75% unification); 2023 Nielsen TV/MRI Simmons USA Fusion (11-23/S23) (Diverse = Black, Hispanic or AAPI)
