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As consumers and businesses faced significant economic challenges during the pandemic, insurance companies were quick to offer financial relief to their customers through reduced rates and refunds, in addition to supporting local communities through charitable giving and other initiatives. Adoption of digital tools and services greatly accelerated, as consumers wanted safe, convenient ways to process claims and engage with agents in a virtual world.
 

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As both the auto and housing industries are expected to have strong growth in 2021 and beyond, insurance companies will look to capitalize on this momentum and expand relationships w/ new and existing customers.
 

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If you have any questions, please reach out to Adam Daniele, VP, Client Strategy.

Insurance Category Resources
Overview of key trends and insights across the Insurance category
Insurance Industry Assessment
Overview of key trends and insights across the Insurance category
Go-to-market approach for helping insurance clients maximize reach and impact through streaming as consumption patterns change and insurance business models evolve to incorporate more digital tools and services
Capitalizing on Streaming
Go-to-market approach for helping insurance clients maximize reach and impact through streaming as consumption patterns change and insurance business models evolve to incorporate more digital tools and services
Analysis of how insurers can leverage data and employ NBCU’s advanced targeting capabilities to reach their increasingly diverse set of target audiences
Harnessing the Power of Data + Targeting for Streaming
Analysis of how insurers can leverage data and employ NBCU’s advanced targeting capabilities to reach their increasingly diverse set of target audiences
Overview of how NBCU commercial innovation capabilities can solve for insurance business challenges, especially in light of the major shift towards digital insurance business driven by the pandemic
Insurance Commerce Strategy
Overview of how NBCU commercial innovation capabilities can solve for insurance business challenges, especially in light of the major shift towards digital insurance business driven by the pandemic
Insurance Case Studies
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Insurance Case Studies
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