Source: Hispanic Group

NBCUniversal Hispanic Group

GROWING 

+12% Source:   Nielsen, A18-49 (000) C3 Prime M-Su 7-11p. % Difference is Season to Date 2016-2017 (9/19/16-1/22/17) vs. 2015-2016 (9/21/15-1/24/16)

+23% Source: Lake 5 Media (Utilizing Nielsen Monitor Plus Data) October 2016 Prime M-Su/7p-11p 100 GRP R/F Counter with Randomized Schedule, L+SD

ENGAGED

+24%  Source:  Coherency, Nov/Dec 2016, n=9,893 A18-54 (90% A18-49), LoveQuotient formula = Chemistry, Needs Fulfillment and Compatibility, Spanish speakers were allowed to answer the survey in Spanish

Watched show in the last 90 days, 70% heavy viewers and 30% occasional viewers.  Digital had to have used in the past 30 days

Telemundo LQ = 78 vs. UNI 64 = 123 INDEX for Linear
Telemundo + Telemundo.com = 80 vs. 64 = 125 Index for Crossplatform 

+15% Brand Memorability & Message Memorability, +40% Likeability Source: Nielsen TV Brand Effect, 9/19/16-12/25/16, A13+, Telemundo vs. Univision Primetime programming.

SOCIAL

SHAREABLEE, Full Year 2016 

For more information please visit Telemundo at Together.nbcuni.com