As we saw this week, NBCUniversal is committed to delivering a new standard in partnership by addressing the challenges currently facing the industry. Our portfolio effectively works to better engage consumers, safely connect brands to scaled audiences, and measure on real business outcomes, all to achieve greater advertising impact for our partners.
But at NBCUniversal, we never settle. We must look ahead to work smarter, collaborate more, and transform our industry for the better.
Together, we can continue to evolve our business to shape a better future for both consumers and advertisers. From our forthcoming streaming service to an expanding global footprint with Sky, NBCUniversal is the best media and technology portfolio built for this future.
WHAT DOES THIS MEAN FOR OUR PARTNERS?
Connect to scaled audiences and the growing demand for premium video here and abroad. NBCUniversal’s new ad-supported streaming service will launch next year in collaboration with the team behind Sky’s successful Now TV platform in the U.K. and Europe.
Combine the best data and technology practices from Sky AdSmart – the leader in addressable TV advertising – and NBCU’s advanced advertising capabilities under the Audience Studio.
Access new opportunities with our global technology partners including Apple, Google, and more OTT platforms.