MSNBC is the #2 cable network across dayside, total day, and prime for the 3rd consecutive year. 2020 was a year of historic ratings, impressive double-digit growth and dedicated viewers. MSNBC’s best day, week, and month ever all occurred in 2020. With 188 minutes per viewing session, MSNBC’s heavy viewers watched for longer than both CNN and Fox News Channel (+34% vs CNN and +6% vs FNC). On digital, MSNBC.com continues to deliver the most engaged video audience in cable news. Viewers spend more time watching MSNBC.com video per month (45 min/visitor), than CNN.com (34 min/visitor) and FoxNews.com (36 min/visitor).
MSNBC is the premier destination for breaking news, award-winning journalism, in-depth analysis and informed perspectives. The network is backed by the combined strength and journalistic credibility of NBC News.
Source: Nielsen, L+SD. P2+. (1/1/20-12/31/20). *Core viewing analysis M-F 6a-6a, Persons 2+, Core = 40% days/30 min viewing, 2020 data is through Dec2020, average month. Core viewer growth vs prior election year, 2016comScore. Video Metrix Media Trend. 2020FY. P2+.
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