The NBCUniversal and BuzzFeed partnership offers marketers innovative, holistic solutions driven by its combined scale, storytelling expertise and advanced suite of data products. The partnership has created new digital customer experiences combining NBCU’s brands, talent and premium content and BuzzFeed’s unique young voice and socially engaged audience.
The NBCU and BuzzFeed partnership offers many benefits for marketers:
- Extend reach to a larger and different audience across multiple platforms;
- Shape the future of storytelling by integrating into first-to-market cross-platform editorial sponsorships; combining talent and new content formats to deliver a reinvented consumer experience
- Align with NBCUniversal and BuzzFeed premium video, reaching a mobile-first millennial audience across social platforms
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