NBCU One Platform Digital
NBCU’s One Platform digital portfolio combines premium content, flexible targeting, and valued partnerships to reach your customers at scale.
Jan’20-Dec‘20, P18+, TV- Nielsen. C3, Total Day, Reach %, 1 minute qualifier (Incl Syndication); Digital- comScore Video Metrix: Media Metrix. Multi-Platform Data US Only; STB VOD-Canoe Reach and HHs, SNL Kagan using Nielsen VPVH. NBCU Audience Network based on FW Markets in comScore OTT Intelligence (May-Dec 2020). CODE = Apple News Only. Tubi & Pluto based on comScore Video Metrix + OTTI. Facebook & YouTube Digital Video Estimates based on comScore Media Metrix. Hulu Digital Video Estimates based on comScore Video Metrix. Roku Reach Estimates based on Hulu Subscribers to Reach Factor. Peacock based on comScore VMX P18+ Aug 2020 – Dec 2020. All YouTube data (competitor-specific YT assets and YT Parent-level) is Mobile/Desktop Only (excl CTV). Duplication based on formula.
Whether you’re looking to reach streamers at scale, create immersive experiences within our can’t-miss premieres and finales, or connect with the most avid Apple News users, we are your one-stop shop for reaching the consumers who matter most.