Global Content and Commercial Innovation

 

Combine the reach & scale of TV with the ease of mobile commerce
ShoppableTV

 

Combine the reach & scale of TV with the ease of mobile commerce

 

Graphic transition from network to the brand spot
Blended Bumpers

 

Graphic transition from network to the brand spot

 

An embeddable cart that turns any digital article or video into a native shoppable experience, enabling users to purchase from retail partners without ever leaving their favorite NBCU content.
NBCUCheckout

 

An embeddable cart that turns any digital article or video into a native shoppable experience, enabling users to purchase from retail partners without ever leaving their favorite NBCU content.

Capture viewers’ attention through the power of sound

Must Hear TV

Capture viewers’ attention through the power of sound

Create unique, short form branded content that runs in commercial time

Show within a Show

Create unique, short form branded content that runs in commercial time

Enhance the viewer experience with interconnected screen content

Interactive PIP

Enhance the viewer experience with interconnected screen content

Integrate brands into a show open in a relevant, meaningful way

Blended in Show Open

Integrate brands into a show open in a relevant, meaningful way

NBCU Talent become influencers for clients, creating an emotional connection for their brand with our fans
Talent as Influencers

NBCU Talent become influencers for clients, creating an emotional connection for their brand with our fans
Contextual how-to content shared by the lifestyle, passions and interests of NBCU talent
DIY Break
Contextual how-to content shared by the lifestyle, passions and interests of NBCU talent

 

Seamlessly transition from in-show moment into a brand’s creative
Scripted Commercial Launch

 

Seamlessly transition from in-show moment into a brand’s creative

Fan-influenced programming moments across the portfolio

Hands of the Fan

Fan-influenced programming moments across the portfolio