As a partnership company, we work with other industry leaders to go beyond the transactional to achieve the transformational, joining forces with industry leaders to build the future. At the Peacock NewFront you’ll hear from:
President & Chief Business Office, Global Advertising and Partnerships at NBCUniversal
Krishan Bhatia serves as President & Chief Business Officer for NBCUniversal’s Advertising and Partnerships division, reporting to Linda Yaccarino, Chairman, Global Advertising & Partnerships. Bhatia, with the help of his 500-person team, oversees Digital & Advanced Advertising Sales as well as the division’s One Platform Strategy, Partnerships, Product, Technology, Insights & Measurement and Operations functions — spanning a portfolio of TV, CTV/OTT and digital assets that reaches 230M U.S. adults every month, including the company’s ad-supported streaming platform Peacock.
Executive Vice President, Agency Partnerships, Advertising & Partnerships at NBCUniversal
Peter Blacker is Executive Vice President, Agency Partnerships within NBCUniversal’s Advertising & Partnerships division. Blacker is responsible for leading the OMG sales team as well as overseeing the Peacock streaming and Hispanic Ad Sales businesses. In addition, Blacker also leads NBCUniversal’s DEI initiatives across Ad Sales. Blacker reports to NBCUniversal’s Advertising and Partnerships President, Laura Molen.
President of Peacock & Direct-to-Consumer at NBCUniversal
Kelly Campbell serves as President of Peacock & Direct-to-Consumer, joining the leadership team under Matt Strauss, Chairman, Direct-to-Consumer and International, NBCUniversal. In her role, Campbell is responsible for Peacock’s global streaming business and works closely with leadership across NBCUniversal television, film, news, and sports on Peacock live and original programming.
Marketing Director at State Farm
Matthew Coleman is a Marketing Director for State Farm where he leads their media, sponsorships and digital marketing functions. His product marketing, performance marketing and branding efforts contributed to State Farm being named a 2020 Marketer of the Year by Ad Age. His partnerships with the NBA, NFL, MLB and NCAA resulted in State Farm being named a top company for sports sponsorships by Sports Business Journal. Matthew is a curious learner who is passionate about understanding evolving consumer behaviors to anticipate the needs of others.
Vice President of Media Platforms at Verizon
As Verizon’s Vice President of Media Platforms, Jennifer is responsible for media strategy and activations across Consumer, Business and 5G/Brand portfolios. This is inclusive of ensuring a holistic marketplace approach is in place to deliver end to end demand generation to reach key audience segments and drive business growth.
President, Advertising & Partnerships at NBCUniversal
Laura Molen is President, Advertising & Partnerships, NBCUniversal. In this role, Molen leads strategic agency relationships and oversees many key advertising sales initiatives for NBCUniversal across Entertainment, Hispanic, News, Peacock, Direct-to-Scale, and Syndication. In addition, she actively helps lead and support the division’s efforts around Diversity, Equity and Inclusion. Molen reports to Linda Yaccarino, Chairman, Global Advertising and Partnerships, NBCUniversal.